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Now @ Forum by b8ta

It is a crazy time for everyone around the world and we are all adjusting to the new (also good!) normal on many different levels.    During a long period of retail stores closing up shop, we decided to use our time wisely and search for the perfect retail partnership. We are proud to announce that you can now (starting July 1st) find Holly Keith Lingerie in store in Los Angeles at Forum by B8ta and on their online website:   Try on in the store with a unique fitting room experience to find your perfect Holly Keith size right there! With their educated staff and great service, Forum by b8ta will help you find a Holly Keith bra...

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Common Bra Issues

It never feels like your bra fits, right? Sizing is tricky - there's no doubt about it. We're trying to make is more simpler, but every brand and every bra is slightly different. More importantly, every body is different! To help you self-assess whether your current bras are fitting properly, here are some common issues. 

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Why You Have to Fit a Bra Even AFTER You Get Your Size

You’ve measured yourself (or gotten measured), put your measurements into a size calculator, and now you are staring at your new size. But it still doesn’t fit… Unfortunately, measurements are not a magic sizing solution but rather are used as a starting point. Measuring, size calculators, conversions, etc. get you about 80% of the way there, but you also have to take note of how the bra feels. Why aren’t measurements perfect for determining size? Because our bodies aren’t made up of hard, standardized blocks. We are squishier in certain areas, longer or shorter in others, and vary from person to person. No two bodies are alike – just somewhat similar. Many customers complain about a lack of standardized sizing...

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Why Buying Luxury is More than Just the Purchase Price

Luxury is an investment. There is no doubt that luxury items, whether it’s clothes, shoes, travel, or restaurants, are expensive. But there is more behind just the financial cost of luxury. While some well-known brands have the ability to charge high prices just because of their name, there are so many other reasons why luxurious items and experiences are what they are.

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Why Bra Sizing is Important

In the past few years, more brands are starting to bring up the importance of bra sizing. But why is it really important at all? Imagine wearing the wrong size jeans. What happens? Mild discomfort, maybe a few embarrassing moments hiking up your falling pants, or stiffly sitting down because your pants are too tight. But nothing bad happens, right? 

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